Tag: behind the scenes
-
“A Clean, Tasteful Dating Site for Mature Gamers” Was Always the Mission
One sentence from 2012 never needed revising. Casey on what “mature” actually meant — and how gaming’s whole demographic walked over to it.
-
Thirteen Years, One Site: Why We Never Pivoted, Sold, or Chased the Swipe
Since 2012: no swipe pivot, no engagement mechanics, no wider funnel. Casey on the roads not taken and the scoreboard that made saying no easy.
-
We Built LFGdating 4,200 Miles Apart. Distance Was Never the Problem.
A teacher in Georgia, a Marine in Hawaii, one late-night phone call. What building LFG long-distance taught us about distance and connection.