Tag: founder story
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The Scariest Thing We Ever Did Was Hit Launch
Our first member signed up while Casey was on an elliptical, a blizzard closed school, and a phone call from Hawaii started it all. The spooky-season version.
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It Started With a Teammate
Before LFGdating was a company, it was two high school basketball teammates and one phone call from Hawaii. Casey on the friendship that built the site.
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Nobody Gets Ghosted by Us
Casey on the 24-hour reply guarantee, the founders’ personal inboxes, human profile review, and why ‘you always get an answer’ is a product decision, not a nicety.
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The Hobby I Used to Apologize For
For about ten years Casey had a sentence rehearsed for admitting he played video games. Here is what pre-apologizing for your own hobby costs you, and the thing the research changed his mind about.
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The First Date Question I Used to Dread
Every gamer knows the first-date moment where you decide how much to admit. Casey on the disclosure tax, the redaction math, and the question LFGdating was built to delete.
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“A Clean, Tasteful Dating Site for Mature Gamers” Was Always the Mission
One sentence from 2012 never needed revising. Casey on what “mature” actually meant — and how gaming’s whole demographic walked over to it.
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Thirteen Years, One Site: Why We Never Pivoted, Sold, or Chased the Swipe
Since 2012: no swipe pivot, no engagement mechanics, no wider funnel. Casey on the roads not taken and the scoreboard that made saying no easy.
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We Built LFGdating 4,200 Miles Apart. Distance Was Never the Problem.
A teacher in Georgia, a Marine in Hawaii, one late-night phone call. What building LFG long-distance taught us about distance and connection.
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We Built LFGdating for the People Who Hate “Putting Themselves Out There”
“Put yourself out there” assumes the loud-room version of you is the best one. Casey on building a dating site for everyone whose best spec is quieter.
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Why We Celebrate When You Cancel
Most dating apps profit when you stay single. LFGdating’s founders explain why a cancellation notice is the best email they ever receive.